Urban Clothing Designers - How Twitter Can Help Spread The Word About Your New Line!

If you are reading this you probably understand that urban clothing is big business, and many new designers are trying to break into the market. However the question is how do you get noticed in such a competitive market place.

Without question Twitter is responsible not only for the rise, but as well for the maintenance of some of the top urban clothing brands today. Twitter is by far the easiest way to get your message out and to gain a faithful following, but the problem is actually getting followers. While some people may disagree, setting up a twitter account and then every single post being a "buy my stuff" style post is the easiest way to get ignored and probably loose business before you ever actually get any. It may seem crazy but if you want people to notice you on Twitter, you have to interact with them first. If you are an urban clothing designer and you really want to get your line to soar, speak to the retailers that you feel your line would most compliment. Use the @ symbol to speak to the major players in the industry without sending them DM's, which actually seems to be the worst way to interact on Twitter. An example message may be something like, "@nustylze,  I love your streetwear selection, I think my designs would be a perfect fit, can I send you my designs to see what you think?" or something along those lines. This opens up a conversation but isn't pushy, most retailer will at least look, because it may save them time from having to go to tradeshows.

The days of just getting big via word of mouth are pretty much over if you really want your urban clothing lines to get picked up at the next level, your gonna have to do some leg work.

If you guys have other ways that you are using Twitter to propel your business, I'd love to hear it.